This patterns page establishes the full SF26 Live language from the NAD ticker itself: navy as stage, gold as signal, Bebas Neue as voice, DM Sans as support, and the authentic NAD logo carried directly into the shell. The goal is one coherent broadcast family across operator, audience, signage, scorebars, ticker surfaces, and marquee moments.
Primary #0B1E3D
Accent #F2A800
Display Bebas Neue
Interface DM Sans
Logo source pulled from ticker
Color tokens
Palette
Navy
#0B1E3D
Navy 2
#10264D
Navy 3
#132D5D
Navy 4
Depth field
Gold
#F2A800
Gold Highlight
Marquee moments
Typography
Type system
Display voice
SF26 LIVE · COLLEGE BOWL · NAD
Header / rail
Broadcast control rail · category reveal · lower third · signage
Body / interface
DM Sans carries metadata, status, question text, operator support copy, and audience-facing explanation. Bebas leads with authority. DM Sans clarifies with discipline.
Shell primitives
Top shell rail
SF26 LIVE
Operator
Audience
Schedule
Wayfinding
Signage
Screen
Live · Ballroom A
Ticker relationship
Ticker sibling treatment
NAD Conference History · 58 Biennial Gatherings
1970
Minneapolis, MN
Robert O. Lankenau
1988
Deaf President Now
Marquee institutional moment
2026
San Francisco, CA
SF26 highlight state
National Association of the Deaf · 58th Biennial Conference · San Francisco, CA · 2026
Score and status surfaces
Broadcast score strip
Round
R1
GU
Gallaudet University
0
RIT
RIT/NTID
0
CSUN
CSUN
0
Challenge Window Open
Marquee states
Category reveal
Category
DEAF HERITAGE & CULTURE
Question 1 · 1 Point
Answer reveal
Correct answer
DEAF PRESIDENT NOW
Save the strongest sheen, glow, and signal energy for marquee moments. Most of the system stays composed so this feels special when it appears.
Operator composition
Mission control layout
Question flow
Idle
Category
Challenge
Question
Timer
Time Up
Reveal
Judging
Scoring
Question intake
Countdown / urgency
Timer treatments
18
Standard countdown
04
Urgency state
Lower thirds and utility strips
Lower third
SF26
College Bowl Finals
Ballroom A · Live captioning available · Doors close at 7:00 PM
National Association of the Deaf · SF26 Live system
Utility band
Live 7:03 PM
Room Ballroom A
Mode Audience
Next Opening Ceremony
Signage and shell modules
Signage tile family
Wayfinding
BALLROOM A
College Bowl Finals · Doors open now · Captioning and accessibility support in place.
Schedule
NEXT UP
Opening Ceremony · 8:00 PM · Main Hall · Please be seated ten minutes early.
Announcement
CART ACTIVE
Real-time captions available on main screens and companion mobile surfaces.
Principles
Usage rules
Do
Use the authentic NAD logo from the ticker in shell rails, brand strips, and sanctioned badges.
Let gold signal importance and keep navy as the stage.
Prefer bands, rails, and separators over repetitive dashboard boxes.
Save animation for moments: category reveal, countdown urgency, answer reveal, champion state.
Keep the family coherent across operator, audience, signage, ticker, and lower thirds.
Avoid
No esports neon or random cyan accents.
No Fox clone scorebug language that breaks the NAD house identity.
No thick SaaS chrome everywhere.
No equal-weight cards that flatten hierarchy.
No disconnected mini-products; the ticker is the DNA sample for the whole shell.